In this session, presenter David Maxfield, Ph.D., from VitalSmarts, talked about how to achieve change. “Our approach to change has failed in the 20th century,” he said. He gave an overview of the six sources of influence that are behind behaviors. Identifying those influences and then turning them to work for us, instead of against us, are key to achieving change.
Learn more about Maxfield’s research at booth #770, or visit http://changeanything.com.